AVEX Acquires Yielder Audiovisual B.V. to Strengthen Regional Density and Global Enterprise Delivery
AVEX, the GPA Regional Business Unit for BENELUX and the UK, has acquired Yielder Audiovisual B.V. This strengthens our presence in the eastern Netherlands and helps us deliver standardized, highly resilient AV and unified communications solutions to global enterprise clients.
The professional audiovisual sector is undergoing a massive structural transformation. Hybrid work models and the demand for equitable digital meeting experiences mean global organizations need reliable, standardized delivery. By acquiring Yielder Audiovisual (formerly PCI-AV), AVEX is expanding its local operations to meet these complex demands.
Density at the Edge Strengthens the Global Core
Multinational corporations face significant challenges in coordinating audiovisual projects across borders while maintaining strict user experience and security protocols. Relying on fragmented third-party contractors often leads to highly inconsistent standards in worldwide enterprise deployments and increased IT support burdens.
“The acquisition of Yielder Audiovisual B.V. enables us to further strengthen our presence in the eastern part of the Netherlands. (…) This long-term and positive experience has had a decisive influence on the decision to take over.”
– René Schaddelee, CEO of AVEX Group
We operate with full-time, highly qualified staff to eliminate this systemic risk. Integrating Yielder expands our internal, fully vetted talent pool in Haaksbergen. This acquisition directly supports global operations by providing:
A highly optimized logistical triangle in the Netherlands.
Significantly reduced travel times for installation and maintenance teams.
Faster response times for enterprise hubs across Western Europe.
Immediate onboarding of highly skilled IT network engineers.
Accelerating the Shift to Servitization and Sustainability
The modern corporate real estate portfolio demands highly connected, service-oriented solutions. This acquisition enables AVEX to scale hardware-as-a-service models and centralized cloud management platforms rapidly. We’re transitioning clients from capital expenditures to flexible, easy-to-manage operational models under the AV FLEX program.
“In addition to creativity and technology, human craftsmanship in particular is an important value for the success of our company. We are therefore delighted to expand our team with this group of highly experienced AV professionals, with a lot of knowledge of the market. Together we are committed to ensuring both our new colleagues and clients quickly feel at home within our organization.”
– Marjolein Koens-Schaddelee, Managing Director of AVEX Netherlands
Furthermore, enterprise environmental mandates are stricter than ever. Expanding the operational footprint serves as a vehicle for rolling out the AVEX BRIX zero carbon-neutral framework. By introducing these verified sustainable practices to a broader legacy client base, we help the AV industry move toward a zero-emission future.
A Blueprint for Enterprise AV Consistency
Market consolidation isn’t just about financial growth; it’s also a way to secure scarce IT talent and meet demanding enterprise service level agreements. Modern deployments require profound expertise in IP infrastructure topologies and strict cybersecurity compliance.
“Part of the sharpened strategic direction is making conscious choices. Activities that are less in line with the core strategy will be given a different place, allowing Yielder to focus on its core: unburdening business customers with future-proof IT and communication solutions.”
– Bas Kamphuis, CEO of Yielder
By acquiring Yielder Audiovisual B.V., AVEX strengthens its market position and the broader GPA operational matrix. This ensures that whether a multinational client is deploying rooms in New York, London, or Amsterdam, they receive the same technological blueprint and seamless user experience.
Source: AVEX press release


