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What’s on with GPA at ISE 2026

At ISE 2026, our global team will be there to explain why you need a strategic and comprehensive program, and how this will provide ROI by saving time, reducing costs, mitigating risks and increasing efficiency. GPA will be hosting numerous keynotes and presentations from leading industry experts as well as hosting networking events at ISE.

Hear the latest updates from the world’s largest and most experienced AV integrator where we will share our insights into the strategy behind building an enterprise strategy, global program management, standardized designs, innovation and sustainability.

While GPA boasts a global workforce of more than 6,000 people, we are hand-selecting 180 of our top experts from all corners of the globe to represent the wider group at ISE 2026. This specialist team will be on the ground to meet and collaborate with our key enterprise customers, technology partners, and the broader industry.

Come meet with the best variety of global industry experts at ISE 2026.

Join like-minded professionals, our global team, and key partners at our Hola Barcelona networking reception for ISE 2026. With 150+ GPA leaders and specialists in one room, this is the perfect chance to connect face-to-face with the people who deliver enterprise programs at global scale-compare notes with your peers, and explore how we can support your workplace and collaboration strategy in 2026 and beyond. Expect an evening that showcases what makes GPA different – our people, our culture, and our can-do attitude – plus a GPA signature competition to keep things fun.
ISE - Hola Barcelona
GPA ISE 2026

GPA’s Global Lounge – Europa Suite

Tuesday – Thursday during ISE
GPA will have our exclusive Global Lounge open to customers and key partners through the show. As well as coming in to network, we have four private meeting rooms so if you need a quiet place to talk we have you covered.
  • Engage with GPA staff from any and every corner of the globe
  • Meet with key global contacts from leading GPA vendor partners.
  • Refuel with refreshments and snacks throughout the day
  • Connect to WiFi and use our Charging Stations to charge your devices

Fireside Chat with Ilya Bukshteyn, Corporate VP, Microsoft teams Calling, Devices, and Premium Experiences

Tuesday 3 February 2026, 12.00pm – 1.30pm
Join us for an exclusive, closed-door session where Ilya will share candid, unscripted insights into the future of Microsoft Teams Rooms and meeting experiences. Expect transparency, forward-looking strategy, and answers to the tough questions shaping collaboration today.
Over lunch, Ilya will dive into the latest innovations and roadmap, including AI-powered meeting enhancements and intelligent devices, premium Teams experiences for hybrid work as well as Microsoft’s continued commitment to security, reliability, and interoperability. This is your chance to engage directly, ask questions, and leave with clarity on how Microsoft’s evolving ecosystem can strengthen your collaboration strategy.
Infocomm 2025 Lunch and learn Invite - Fireside chat with Ilya Bukshteyn
GPA-Global-Lounge-ISE-2026

From Vision to Reality: Lessons Learned on Modern Work Transformation

Wednesday 4 February 2026 12pm –2pm GPA Global Lounge (Europa Suite off Hall 2)
Join this dynamic panel discussion as several of our experienced global customers share real world experiences upgrading meeting rooms, video conferencing systems, and collaboration spaces. Hear what worked well, the hurdles they overcame, and the lessons learned along the way.
Expect an honest conversation packed with best practices, innovative ideas, and practical tips to help you succeed in similar projects. Whether you’re planning an upgrade or refining existing spaces, you’ll walk away with actionable insights from those who’ve already navigated the journey.

Reshaping Sustainability in the AV Industry

Thursday 5 February 2026 12pm –2pm GPA Global Lounge (Europa Suite off Hall 2)
Join an energising panel of industry leaders and innovators as they reveal how AI is driving smarter, greener environments – optimising energy use, boosting resource efficiency, and cutting carbon footprints.
From intelligent building systems that respond in real time to AI-powered workplace management, this session explores the breakthroughs and challenges shaping a sustainable future. You’ll gain insight into practical actions already in motion – circular models, second-life programmes, carbon-neutral services, recycling initiatives, and sustainable product design – and learn how we can move from intention to action to promote long-term change across the AV industry. Leave with visionary ideas and actionable strategies to align your workplace with environmental goals, creating spaces that are not only efficient, but resilient and responsible.
GPA ISE 2026

Presentations in the STIM | GPA Booth

Join us at the GPA Booth on 2P700 during ISE for exciting presentations that explore cutting-edge solutions like Microsoft Places and more!

Discover how technology is reshaping collaboration, optimizing hybrid work environments, and empowering teams to stay connected like never before.

But that’s not all-immerse yourself in live performances that bring creativity and inspiration to life.

The AI‑Powered Workplace: Copilot Strategies That Move the Needle

Wednesday 4 February 2026, Stand 2P700 at 11.00am, 30 min duration

In this keynote, Jason Moulden will explore the transformative power of Microsoft Copilot and its role in driving modern workplace strategies. Learn how organisations can harness AI to streamline workflows, enhance productivity, and unlock new levels of creativity and collaboration. Jason will share practical insights on integrating Copilot into everyday processes, overcoming adoption challenges, and building a culture ready for AI-driven innovation. This session is designed to help you move beyond theory and embrace actionable steps for a smarter, more agile workplace.

GPA ISE 2026

From Deployment to Impact: Practical Insights on Microsoft Places

Wednesday 4 February 2026, Stand 2P700 at 2.00pm, 30 min duration
Organisations using Microsoft Places are proving that flexible work can deliver measurable returns – not just better experiences. In this session, Brennan McReynolds from Microsoft and Jason Moulden from FORTÉ will share what customers are achieving after deploying Microsoft Places, from reclaiming underutilized space and reducing operational costs to improving team coordination and in-office effectiveness. Learn how leading companies are simplifying workplace decisions, removing friction from hybrid scheduling, and using workplace insights to guide portfolio planning and investment strategies. We’ll highlight the patterns customers follow to realize fast time-to-value, the metrics leaders track, and how Places is helping enterprises turn hybrid work into a strategic advantage.

The Human Side of Hybrid: Change Management for Microsoft Places

Thursday 5 February 2026, Stand 2P700 at 11.00am, 30 min duration
Hybrid work succeeds when people change how they use space, not just when new tools arrive. This session explores the human side of deploying Microsoft Places – aligning HR, Facilities, and IT, identifying moments that matter, and designing nudges that shift daily routines. We’ll share practical examples of success, discussing how to run a pilot, activate champions, and measure outcomes that matter: right-sized space, improved meeting equity, reduced no-show bookings, and stronger employee sentiment. Attendees will leave with a clear adoption framework and KPI set that turns behaviour change into measurable ROI-making hybrid work more intentional, equitable, and worth the commute.
GPA at ISE 2025

Driving Sustainability in AV: SAVe’s Role and Future Impact

Thursday 5 February 2026, Stand 2P700 at 3.00pm

Sustainability is no longer optional – it’s a business imperative. In this keynote, Christina De Bono will share how SAVe (Sustainability in AV) is shaping the industry’s response to global environmental challenges and creating a roadmap for meaningful change. Christina will highlight practical steps organisations can take today, from circular economy models and second-life programmes to carbon-neutral services and sustainable product design.

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